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     Home Staging & Interior Design - market in UK, creating best effect for highest sale value

Increase equity on property sale

Costs related to selling your house can be high. So why do more vendors not consider ways to save money and increase property value ? Read on to find out how to realise the equity at sale which can cover the costs of moving and saving Agents costs.

If you are budgeting for your property move and have a mortgage to consider then the costs for stamp duty, solicitors, conveyancing, commercial removal services, estate agent fees and new home start up costs can put a huge dent in the budget.  Estimated buying and selling costs have to be deducted from the monetary difference  generated from the sale price of your home being greater than the mortgage which is still outstanding. That is equity and it can be greatly reduced if the homeowner does not wise up!

Save money on Estate Agent Fees by Advertising privately

The worst ones offer homebuyers poor value and slow service, says the Office of Fair Trading, so should we be trying to sidestep estate agents?


Giving agents a wide berth is becoming increasingly popular. Exponents of the DIY approach say it can shave weeks off the time it can take to sell properties, as well as knocking thousands off the cost of selling.


The OFT's recent report suggested nearly 1 in 10 people were now selling privately, saving an estimated £159 million in fees every year. Thelittlehousecompany.co.uk, an online nationwide marketplace for private home sellers, says it has seen a significant increase in private sales since 1996. TLHC has about 3,500 properties online at any one time and says the average saving by sellers using its service is £4,500.


 The internet has been a boon to those unwilling to use estate agents. Selling privately used to involve sticking up a 'For Sale' sign outside your home and taking out a classified ad in the local paper. This could mean shelling out about £70, but got you relatively limited exposure.


Online services enable homeowners to advertise to millions of potential buyers until the house is sold. Instead of paying an agent commission of, typically, 2 per cent, sellers pay a flat fee - until the home is sold; there is nothing to pay on completion. 


Social worker Jean Page sold her three-bedroom maisonette within two weeks of the advert going on the website. 'It saved me £6,500 and I would absolutely do it again,' she says. 'If anyone is thinking about selling their property on their own, my advice is to be clear what you think your property is worth, but weigh up the offers on the table. For example, if there is a first-time buyer with no chain, you might want to consider dropping a couple of thousand.'


Many home sellers now turning away from estate agents are doing so after bad experiences, where a lack of communication from the agent led to delays.

'Customers can find selling direct a lot less stressful than using estate agents. This is largely down to having direct communication with the buyer rather than via the agent and the speed at which their property goes on the market.'


If voluntary codes of practice do not clean up the estate agency business, the OFT says it will look at the arguments for statutory regulation.


DIY dos and don'ts

Do go beyond estate agents' particulars in your description. Use your detailed knowledge of your home to the maximum to attract buyers.

Do let friends and family know you are selling - leave no lead untapped.

Do set parameters to limit communication with would-be buyers from the outset.

Don't be afraid of using estate agents, but make sure it is on a no-sale commission basis, not a sole selling rights contract.

Don't let your property down by using a shoddy homemade 'For Sale' sign.

More information

www.naea.org.uk 01926 496800


Property Presentation, sometimes known as home staging or home styling will ensure a quick house sale at the best price


         Rising interest rates and fewer first time buyers in the housing market needn’t slow down the sale of your property.  If your house is already on the market reducing the price does not always have much effect.  A rethink of the house and its presentation is much more likely to get the buyers interested at the right price and achieving that sale can be relatively cheap if the increase in equity and the costs of moving home are considered.


          If the house is not yet marketed for sale then effective presentation prior to sale could make £thousands extra on the sale price.


         Most viewers make a decision on whether the house is for them within the first few minutes.   Their reaction is largely an emotional response based on many factors including how the home is presented, the way the viewing is conducted and their ‘gut instinct’.  Home Staging is the art of setting the scene so that all of the positive unconscious persuaders to convert the viewer to a buyer are in place.

         The key to effective home staging is in a number of issues such as; depersonalising & de-clutter to allow the viewer to imagine the property as their own home, harmonising the space and creating the right ambience.  It is often difficult for a home owner initially to see what is needed because they have made the property, often over many years, into a home in their own personal style.  This is where expert advice on property presentation makes all the difference. 

         The whole home needs consideration including all rooms, gardens and frontage.  Action for improving the saleability of the property has to take into account the current value of the property and likely return in improved profitability at sale.  Changes required may include reorganising layout of furniture & personal items and altering lighting and accessories to create a more harmonious effect, through to decoration, flooring, fabrics and furnishings as appropriate.  A number of options are always possible with different costings.

     Home Staging Consultants.co.uk hosts a Directory of Home Staging & Interior Design Professionals in the United Kingdom. Professional Home Staging Consultations are available and Anita Richardson, the founder of the Directory, has written eBooks for both Home Staging Business start up and the individual private Home owner wishing to undertake an expert home makeover themselves in order to sell their house at the best price.

          The all important way to conduct the viewing to turn that viewing into a sale, selling houses privately or getting the best service from your estate agent, choosing a solicitor and advice on moving on services are also important issues for consideration.  More information can be found with your local Home Staging Consultant see the UK Home Staging Directory for further information.

More ways to save money on house buying

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