Sections with information for the UK and international interest:

Sections Australia, USA, Canada Specific

1 Introduction

2 Home Staging as a business

• 2.1 Training and expertise
• 2.1.1 Qualifications and training
• 2.1.2 Property Presentation Training
• 2.1.3 Personal experience
• 2.2 Possible services to offer
• 2.2.1 Consultation and advice
• 2.2.2 Consultation and immediate fix half day and further services
• 2.2.3 Consultation and project management
• 2.2.4 Full home Staging Service
• 2.2.5 Home Staging to Sell
• 2.2.6 Home Staging to Stay
• 2.2.7 De-clutter

2.3 Charges, fees and contacts

2.4 Consultants immediate fix kit

2.5 Contractors, Services and Suppliers

• 2.5.1 Developing Links
• 2.5.2 Discounts
• 2.5.3 Trades people finders fee
• 2.5.4 Finding a tradesperson
• 2.5.5 Trades jargon
• 2.5.6 Wholesalers Directory

2.6 Encouraging Customer co-operation

2.7 Personal presentation

2.8 Before the appointment

• 2.8.1 Client appointment confirmation letter
• 2.8.2 Terms & conditions
• 2.8.3 Managing the appointments
• 2.8.4 Research 
• 2.8.5 Organising the documentation
• 2.8.6 Planning the job
• 2.8.7 Useful Links

2.9 At the appointment

• 2.9.1 Meeting the client
• 2.9.2 Client participation
• 2.9.3 Collecting information at the appointment
• 2.9.4 Photographing the home
• 2.9.5 Home Staging Consultants brief case

2.10.1 Producing an Action Plan

• 2.10.2 Feedback
• 2.10.3 Requesting payment and invoicing 
• 2.10.4 Information storage and management of accounts
• 2.10.5 Planning and project management

2.11 Home Staging companies in the UK

• 2.12 Home Staging Companies in the United States
• 2.13 Sources for Home Staging ideas and Inspiration

3 Business Start up

• 3.1 Initial considerations
• 3.1.1 Business Plan
• 3.1.2 Naming a business 
• 3.1.3 Inland Revenue
• 3.1.4 VAT
• 3.1.5 Sole Trader
• 3.1.6 Limited Company
• 3.1.7 Self Employed NI contributions
• 3.1.8 Premises
• 3.1.9 Cash flow
• 3.1.10 Strategy
• 3.1.11 Market Research
• 3.1.12 Banks
• 3.1.13 Legal advice
• 3.1.14 Insurance
• 3.1.15 Accountants
• 3.1.16 Tax issues

3.2 Working from home

• 3.2.1 General Issues
• 3.2.2 House insurance & mortgage issues
• 3.2.3 Inland Revenue
• 3.2.4 Council Tax and tax issues
• 3.2.5 Business Link info on working from home 

3.3 Office equipment

3.4 Organising a system

• 3.4.1 Paperwork
• 3.4.2 IT based
• 3.4.3 Keeping your own accounts

3.5 Business documentation

• 3.5.1 Letterhead examples - 1
• 3.5.2 Letterhead examples - 2
• 3.5.3 Logo 
• 3.5.4 Flyers
• 3.5.5 Fax
• 3.5.6 Business Cards

3.6 Document Examples

• 3.6.1 Consultation Appointment Survey form
• 3.6.2 Action Plan 
• 3.6.3 Client feedback form
• 3.6.4 Invoice

3.7 Example Documents

• 3.7.1 Estate Agents marketing letter or email
• 3.7.2 Appointment confirmation letter to client 
• 3.7.3 Marketing letter to home owners 
• 3.7.4 Marketing article to local property papers
• 3.7.5 Inland Revenue Letter requesting exemption from Class 2 NI
• 3.7.6 Example Contract
• 3.7.7 Programme of work 
• 3.7.8 Draft Timetable - client copy
• 3.7.9 Order sheet
• 3.7.10  Working timesheet
• 3.7.11  Weekly timesheet for
• 3.7.12 Clients contact record

3.8 Marketing

• 3.8.1 Marketing options
• 3.8.2 The internet and ebusiness

3.9 General L inks to sources of advice, help and funding for businesses

4 Home Staging Effectively

• 4.1 Key issues in Home Staging
• 4.1.1 Style 
• 4.1.2 Imagination 
• 4.1.3 Cost 
• 4.1.4 Have an overview
• 4.1.5 Kerb appeal, entrance and frontage to the house
• 4.1.6 Less work for the buyer
• 4.1.7 Cleanliness
• 4.1.8 De-cluttering
• 4.1.9 Lighting 
• 4.1.10 Space enhancing
• 4.1.11 Eating area or dining room
• 4.1.12 Children's rooms
• 4.1.13 Master Bedroom
• 4.1.14 Bathrooms 
• 4.1.15 Kitchens 
• 4.1.16 The Lounge 
• 4.1.17 Colour
• 4.1.18 Accessories
• 4.1.19 Bad smells
• 4.1.20 Gardens

4.2  Picture Gallery

• 4.2.1 Home Staging examples
• 4.2.2  Hotel Inspiration
• 4.2.3  Show Home Secrets
• 4.2.4  Ideal Home Show Exhibition
• 4.2.5  Floral Decorations

4.3 Buyers Tour

4.4 House Prices

4.5  Estate Agents and surveyors

4.6 Structural issues

4.7 The 10 quickest ways to make money on a property

4.8 Expect the unexpected

4.9 Achieving a staged property and successful sale

5  Additional Information

• 5.1   Links and contact list for clients
• 5.2   Home Staging Action plan example
• 5.3   Use of colour in Interior Design
• 5.4    Trades jargon

***New Sections***

9.0 The electronic Home Staging Action plan Report

• 9.1 Preparing an electronic Report
• 9.2 Example electronic Home Staging Action Plan Report
• 9.3 Action Plan next steps
  

10.0 Know your trades jargon!

11.0 HSC: Further products and services

6  Home Staging in Canada

• 6.1   Introduction
• 6.2   What is home staging
• 6.3    Key factors in Canadian home staging
• 6.4    Working with Real Estate Agents
• 6.5    Home staging services and options
• 6.6    Furniture rental
• 6.7    The housing market
• 6.8    Business start up - useful links
• 6.9    Home Staging Industry Accreditation and Training
• 6.10  Home Staging Directory options
• 6.11  Decorating Solutions, Canada
• 6.12  Picture Gallery - Before and After staging 

7  Home Staging in Australia

• 7.1    Introduction
• 7.2    The principles of property styling
• 7.3    Starting a property styling business
• 7.4    Choosing a name for your business
• 7.5    Trademarks
• 7.6    Setting up a company
• 7.7    Australian taxation and registration GST, TFN, PAYG
• 7.8    Business start up - useful links
• 7.9    Training and certification
• 7.10   Directories for listing Home Styling
• 7.11   Buyer Appeal Property Styling Pty Ltd, Australia
• 7.12   Picture Gallery - Before and After staging

8  Home Staging in the United States of America

• 8.1 Introduction
• 8.2 What is home staging?
• 8.3 Why Stage a property for sale?
• 8.4 The Housing Market in the USA
• 8.5 Statistics on the benefits of home staging
• 8.6 The value of home staging to homeowners
• 8.7 Working with Real Estate Agents
• 8.8 Redesign and how is it different to Home Staging? 
• 8.9 IRIS on Redesign 
• 8.10 Home Staging and Redesign Training options 
• 8.11 Association of Staging Professionals 
• 8.12 ASP - Home Staging Training 
• 8.13 ’Interior Redesign Industry Specialists IRIS 
• 8.14 Alternative Interior  Redesign Training 
• 8.15 Home Staging Seminars by Peggy 
• 8.16 Staging and Design Training - Distance learning  
• 8.17 Level of fees to charge
• 8.18 Home Staging, Redesign and optional services to offer
• 8.19 Home Staging Businesses in the US 
• 8.20 Luxury 5 star Home Staging Business Case Study 
• 8.21 About Dressed to Close  
• 8.22 Furniture Rental 
• 8.23 Finding Home staging resources and articles 
• 8.24 Finding suppliers and contractors 
• 8.25 Business Start up and taxation issues
• 8.26 Checklist for starting a business 
• 8.27 Business structure  
• 8.28 Business Structures 
• 8.29 Sole Proprietorships  
• 8.30 Forms to use
• 8.31 Partnerships 
• 8.32 Corporations
• 8.33 S Corporations 
• 8.34 Publications - Limited Liability Company (LLC) 
• 8.35 Employees Employment Scenarios
• 8.36 How spouses earn social security benefits 
• 8.37 One spouse employed by another 
• 8.38 Employer ID Numbers (EINs) 
• 8.39 Business Taxes  
• 8.40 Income Tax
• 8.41 Self-Employment Tax
• 8.42 Employment Taxes  
• 8.43 Excise Tax  
• 8.44 Records keeping required for taxation and the IRS
• 8.45 Supporting Business Documents
• 8.46 Employment taxes
• 8.47 Local States:business, taxation, employer information
• 8.48 Summary of useful links and resources